Vita

Kevin started his career in user experience, and so it is no surprise that he loves helping to create strong customer content experiences. He also loves it when brand and business experience meet the customer and serve her needs effectively. Kevin has always seen the role of content in business initiatives such as personalization and omnichannel as essential. Working with large brands over the years, Kevin has seen when strategy is effective and when it is not. Kevin hosts the All Things Content podcast, available on YouTube and Spotify and the Let’s Talk Personalization webinar series, under Scott Abel’s The Content Wrangler series. At AvenueCX, Kevin takes his passion about content and works with global brands to improve their overall content and customer experiences. He is the author of Enterprise Content Strategy: A Project Guide and co-author of UX for Dummies. Kevin is also the chair of the Content Strategy Alliance Best Practices Initiative.

Social Media

• https://www.linkedin.com/in/kevinpnichols/

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