Vita
Alisa Bonsignore of Clarifying Complex Ideas, LLC, develops sustainable content strategies for a global clientele. Her goal is to share the knowledge needed to help content professionals reduce global carbon emissions caused by digital content. Her pioneering metrics have helped organizations measure and mitigate the carbon footprint of their digital information. Alisa’s clients have avoided tons of Scope 3 greenhouse gas emissions that contribute to climate change. She is a bestselling author; a peer-reviewed researcher; a Fellow of the Society for Technical Communication; an experienced keynote speaker, and a Certified Master Gardener specializing in xeriscaping. She is taller than she appears on Zoom.