Designing editorial processes successfully

  • Workshop
  • Business Value of TC
  • 03. April
  • 10:00 - 12:00 AM (CEST)
  • 08:00 - 10:00 AM (UTC) | 04:00 - 06:00 AM (EDT)
  • Find your local time here: Time Converter
  • finished
  •  Birgit Fuhrmann

    Birgit Fuhrmann

    • ZHAW Department Angewandte Linguistik, IMK
  •  Christoph Beenen

    Christoph Beenen

    • kothes GmbH

Contents

Editorial teams for technical communication are constantly facing new challenges. But how can these be turned into real opportunities? In this practice-oriented workshop, you will learn effective methods for optimizing the editorial process.

In small groups of 3-5 people, you will analyze and optimize the editorial process in several phases using a fictitious technical editorial office. You will use methods from design thinking, which you can ideally also use in your own editorial offices. Throughout the workshop, you will have the opportunity to exchange ideas and compare your results with those of other groups. The workshop will be supplemented by two short keynote speeches on why change is necessary in the first place and how it can be achieved with successful change management.

Takeaways

Enriched with short keynote speeches on current challenges and how to overcome them with the right change management, you will get to know 3 to 5 methods and practise applying them directly using a fictitious practical example.

Prior knowledge

In principle, anyone who is interested in the topic can take part. Editorial managers or similar roles are most likely to benefit from the topic.

Speakers

 Birgit Fuhrmann

Birgit Fuhrmann

  • ZHAW Department Angewandte Linguistik, IMK
Biography

Birgit Fuhrmann is an expert in Technical Communication and holds a bachelor's degree in Translation with a specialization in Technical Communication and a master’s degree in Applied Linguistics with a specialisation in Organisational Communication from ZHAW. She then worked in industry, first as a technical editor and finally as head of department for Technical and Marketing Communications. At ZHAW Applied Linguistics in Winterthur she was the former operational head of the research and work area of Technical Communication and currently, she is lecturer and the lead of the team of Technical Communication. She devotes herself to research and teaching in the field of Technical Communication and in the Usability lab, applying her diverse experience from practice and science creating benefits for the further development of Technical Communication in the context of digital transformation.

 Christoph Beenen

Christoph Beenen

  • kothes GmbH
Biography

Christoph Beenen studierte Nach­richtentechnik an der Hochschule Niederrhein und stieg 2008 als Redakteur/Projektleiter bei kothes ein. Später fokussierte er sich auf komplexe Informations- und Kommunikationskonzepte und berät mittlerweile die Managementebene im Bereich der Technischen Dokumentation