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So, what? Now, what?: GenAI and your content strategy

  • Presentation
  • AI and New Technologies in TC
  • 03. April
  • 16:00 - 16:40 PM (CEST)
  • 14:00 - 14:40 PM (UTC) | 10:00 - 10:40 AM (EDT)
  • Find your local time here: Time Converter
  • finished
  • Dr. Amanda Patterson

    Dr. Amanda Patterson

    • Comtech Services

Contents

70% of technical communication leaders are playing influential roles in generative AI implementations across their fields. These leaders are harnessing the power of generative AI for content creation, quality assurance, and writing assistance. The secret lies in leaning into your change processes to update your content strategy for generative AI implementations. Every implementation is different and while content strategies have key similarities and components, they are also unique to each organization. Join me to examine what generative AI means for content strategy (areas to examine), what aspects you need to consider (what are the stakes and decision points), and what are your next steps (call to action).

Takeaways

  • Establish essential components of a content strategy
  • Understanding of where generative AI impacts content strategy
  • Identify initial steps in moving forward

Prior knowledge

A base level of what content strategy is would be helpful, but not required.

Speaker

Dr. Amanda Patterson

Dr. Amanda Patterson

  • Comtech Services
Biography

Dr. Amanda Patterson's technical communication experience, particularly in the manufacturing sector, provides expertise in developing and managing comprehensive technical communication strategies. She excels in creating and managing visions and strategies that align content development and publication with organizational goals. Her process improvement techniques have significantly decreased time to market while increasing documentation quality. She is adept at CCMS and CMS administration and software implementation and uses metrics and analytics to make data driven decisions as part of critical thinking. Amanda is a regular webinar guest and conference presenter with appearances in CIDM’s ConVE., The Content Wrangler, Tekom TCWorld, Adobe DITAWorld. Additionally, she regularly contributes to CIDM Matters and CIDM Best Practices.  

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