The Promptathon Concept: Exploring Generative AI Collaborative Learning

  • Presentation
  • AI and New Technologies in TC
  • 02. April
  • 05:00 PM (CEST) - 05:40 PM (CEST)
  • 03:00 PM (UTC) - 03:40 PM (UTC) | 11:00 AM (EDT) - 11:40 AM (EDT)
  • Find your local time here: Time Converter
  • finished
  •  Marianne Macgregor

    Marianne Macgregor

    • SAP SE
  •  Gabriele Buchner

    Gabriele Buchner

    • SAP SE

Contents

Generative AI is at the forefront of technological innovation, reshaping industries and problem-solving approaches. This session introduces promptathons, interactive workshops designed to enhance prompting skills,which SAP holds to bring prompting to employees. In these events, participants collaborate in groups to tackle challenges, refine prompts, and apply AI in daily work.

We will outline the structure of a promptathon, detailing its objectives and outcomes. Attendees will learn promptathons foster a deeper understanding of generative AI, encourage peer support, and promote innovative problem-solving. We will include information from previous promptathons, illustrating real-world benefits and improvements.

Attendees will gain insights for organizing their own promptathons, including selecting challenges, managing group dynamics, and measuring outcomes. This presentation offers an opportunity to discover an engaging method for advancing AI skills, equipping attendees to lead similar initiatives within their organization.

Takeaways

Attendees will learn about a collaborative technique to practice prompting called a promptathon, including its background, examples of challenges, and tips for organizing and evaluating such sessions.

Prior knowledge

No prior knowledge is required. Interesting to all, approachable for beginner level and up, but mainly for anyone interested in creating clear and efficient prompts for generative AI tools and for teaching prompting in a fun and collaborative manner.

Speakers

 Marianne Macgregor

Marianne Macgregor

  • SAP SE
Biography

Marianne Macgregor is a user assistance development architect and certified conversation designer at SAP, with over 20 years of experience helping users navigate complex enterprise software. She specializes in generative AI, focusing on prompt engineering training and support, and is a co-creator of SAP’s internal promptathons – collaborative learning events designed to explore the potential of generative AI. Marianne is passionate about making emerging technologies approachable, practical, and impactful through hands-on learning and clear communication. Marianne regularly speaks at global conferences on these topics.

 Gabriele Buchner

Gabriele Buchner

  • SAP SE
Biography

Gabi Buchner is an experienced translator, writer, and trainer with a strong focus on integrating AI into language-centric workflows. With a background in conversation design for AI assistants, she leads innovative projects at SAP that explore how large language models and AI agents can support writing, translation, and terminology work. She regularly runs prompting workshops and training sessions to help professionals develop practical skills in generative AI. Gabi also addresses the multilingual, multicultural, and ethical dimensions of AI assistants and has shared her insights through blogs and talks at global conferences.