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Content Automation – The Future Is Now

Dave White | Lecture, 1. day

There is an insatiable desire by any organisation’s employees and their customers to receive the right content at the right time in a device-appropriate format. However, most companies are failing to deliver this experience by investing too much money in outdated content processes. Ultimately, this means wasted time, drained resources and, in some cases, lost content altogether.

During this session you’ll learn how content automation solutions enable global organisations to seamlessly deliver business-critical content at every stage of the content lifecycle. Applicable for a wide range of content types from product datasheets and standard operating procedures to sales collateral and investment research, content automation solutions can reduce costs and time to market by as much as 85%. Develop a better understanding of where the implementation of automation is most appropriate and obtain real-world examples of innovative business transformation through content automation. Content automation is the future, and the future is now. Are you ready?